On World Tuberculosis Day, Union Health Minister J P Nadda launched a nation-wide campaign aimed to accelerate progress towards TB elimination through intensified, targeted and technology-driven interventions. In the 100 days campaign, AI-enabled portable X-ray tools will bring testing directly to tribal hamlets, migrant camps, urban slums, and high-risk spots. Mobile units—Ni-Kshay vans—will deliver on-the-go care. Ayushman health camps will offer chest X-rays, NAAT tests, blood sugar, haemoglobin, blood pressure, and BMI checks. This is a crucial intervention, as delayed diagnosis has long been one of the biggest obstacles in TB control. By leveraging technology to identify cases early, the campaign addresses the disease at its most critical stage—before it spreads further within communities. The nationwide campaign signals a decisive shift in strategy—one that is targeted, technology-driven, and community-focused. For a country that bears a significant share of the global TB burden, such an integrated approach is not just welcome but essential. While addressing the launch ceremony of the campaign in Jammu, Lieutenant Governor Manoj Sinha called upon the health department, district administrations and citizens to ramp up testing, help in identifying TB-sensitive areas, and spread awareness door-to-door. He emphasized on the need to transform this campaign into people’s movement in Jammu Kashmir. To make it more focused, deeply rooted in communities across the Union Territory. He noted that public health is not just the Health Department’s duty but it is also a shared responsibility of the society. Jammu and Kashmir presents unique challenges in treating Tuberculosis. Difficult terrain, scattered populations, and limited access to healthcare facilities in remote areas often hinder timely diagnosis and treatment. In such a context, the campaign’s focus on targeted interventions is particularly relevant. Identifying TB-sensitive areas and conducting door-to-door awareness drives can help bridge the gap between healthcare providers and the community. Awareness, after all, remains a powerful tool dispelling stigma, encouraging early testing, and ensuring adherence to treatment. |