Early Times Report
JAMMU, Sept 11: The Krishi Branding Centre (KBC), SKUAST-J ABI Foundation, successfully concluded a three-days' training programme entitled "Building Agribusiness Value: Transforming Farms into Fortune through Branding & Packaging", organized from 9th to 11th September 2026 under HADP Project No. 04 - "Strengthening Agricultural Marketing in the Union Territory of J&K."
The programme was organized under the able guidance of Prof. B. N. Tripathi, Hon'ble Vice Chancellor, SKUAST-Jammu, and the leadership of Prof. Jyoti Kachroo, Director, SKUAST-J ABI Foundation and Principal Investigator, Krishi Branding Centre.
The training programme brought together participants from various RBSHs, Chairmen of various FPOs, FPO members and progressive farmer-entrepreneurs with the objective of strengthening their understanding of branding, packaging, value addition and market-oriented agribusiness development. |
