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Vyas calls for better packaging, marketing of JKIL products | | | Early Times Report SRINAGAR, Oct 12: Advisor to the Governor B.B. Vyas today stressed for better packing and labelling of various products manufactured by Jammu and Kashmir Industries Limited (JKIL) to boost their marketability. This was stated by the Advisor during the 155th Board of Directors meeting of JKIL here today. The meeting was attended by Principal Secretary Industries and Commerce, Shailendra Kumar, Managing Director, J&K Industries Limited, Javid Iqbal, Deputy Secretary Industries and Commerce Raja Ji Bhat and other senior officers of the department. Vyas said those products should be preferred for manufacturing by JKIL, which have local market demand. He said it will make available desired items to common people and will also help to increase JKIL profits. To restore the glory of Silk Industries in the state, the Advisor directed the concerned officers that all those factories which have been funded under revival plan must be made functional within the shortest possible time. The Advisor expressed the hope that with the revival of various silk and wool projects, the JKIL will be capable of manufacturing good quality products commensurate with present market demand. He said increasing capacity of manufacturing will provide the corporation with an opportunity to adopt present day market trends of selling the products on e-platform. Principal Secretary Industries and Commerce, Shailendra Kumar, said that JKIL is in the process of initiating innovative measures to increase sales of its products. He said the Corporation will manufacture products for consumers as per their demands also. |
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